2017 Volvo V40 Hatches A Fresher Take On The Small Wagon

8 years, 8 months ago - 4 March 2016, Autoblog
2017 Volvo V40 Hatches A Fresher Take On The Small Wagon
Volvo has opened up another front in its ongoing product blitz. Not only has it rolled out the S90 and V90 here at the Geneva Motor Show, but it has also brought out a fresh take on the V40.

Not familiar with the V40? That could be because it isn't sold in America. Gothenburg's rival to the likes of the Audi A3, the V40 effectively replaced the C30, S40, and V50 (in Europe at least) when it was introduced in 2012. That was the last time the Swedish automaker had brought out any new metal until the new XC90 arrived last year. Now the manufacturer is rolling out a whole slew of new models, and while it may take a while yet for its full replacement to arrive, it's keeping the entry-level model fresh for a while longer with this updated version.

The facelifted V40 bears the same anteater profile as the outgoing model, but features some new details. The "Thor's Hammer" headlights from the 90 series have been applied to its smaller face, flanking a new grille with the company's updated emblem, new paint choices, and other such touches. The interior has similarly been treated to some updates, including new upholstery, trim, and such. Will any of that help the Volvo V40 keep pace with the growing specter of competition in the premium hatchback segment? It'd probably take more than a fresh coat of paint for that, but it won't hurt its prospects any, either.

 

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